The 2018 wildfire season was the deadliest and most destructive wildfire season on record in California. Firefighters exert an extraordinary amount of energy when responding to wildfires, and dehydration is a very serious threat to their health and safety.
We packed our cars full of DripDrop and set out to provide dehydration relief to firefighters selflessly combating the flames in our home state - the grassroots beginnings of a strategic initiative for our company. We met with crews and hand-delivered sticks to those fighting the Carr Fire, Holy Fire, Mendocino Complex Fire, and many others.
